Not the kind of exposure you may be thinking of but the kind of exposure small businesses such as Biccies thrive on. Following on from my previous post in which I discussed the value of social media exposure for small businesses I wanted to take the opportunity to focus briefly on several excellent companies that we should all be following on twitter, for this very reason.
Without showing preference by order, I shall begin with @virtualbuscent, a Wiltshire based Virtual Business Centre providing telemarketing, virtual PA, teleconferencing facilities and services. Very active in the twittersphere and indeed, a company that plays a huge part in the @theopaphitis SBS, ‘Small Business Sunday’ competition.
Biccies have been using Twitter for over a year now and these guys were one of the earliest to catch our eye, exposure and the increase in brand recognition it brings is crucial for companies such as Biccies and as I alluded to in my previous blog, the costs associated with marketing are tremendous and intelligent use of social media can mitigate, if not completely eradicate those costs.
With 3,147 twitter followers and the full attention of @theopaphitis 200K+ followers these tweeters provide invaluable and supportive engagement, additionally they are a bloody nice bunch, sending Biccies a lovely #FF each Friday. Thanks @virtualbuscent. If you aren’t following them, you’re missing a trick!!
Next time we will discuss the dog…..it’ll make sense trust me.